Jaggar Updates and Solutions! Always better efforts from Google!
ASIF IQBAL
Three Pronged Google's Jaggar Update was the scariest of all
Google Updates so far, it's the longest period update and
affected almost all websites specially those on competitive
keyword or phrase. Majority of SEOs and Website Owners dislike
this update, since they had to change their strategies.
I personally like google not only because of its volume and
popularity but for its continual efforts to improve and maintain
search engine quality of results. In search, google always comes
with new and innovative ideas. Here is a latest updates that
google does recently, it's another step toward better results.
Here is a list of elements in Jaggar Update: 1.
Reciprocal Link Exchange (RLE) Abuse 2. CSS SPAM 3. Blog SPAM 4.
Redirect Domains or Pages 5. Pirate Sites or Matter 6. Inbound
Links (IBL) Repetition 7. Outbound Link (OBL) Irrelevancy 8. Top
Domain PR Weight 9. Keyword Stuffing in Alt Tags 10. Hidden Text
Reciprocal Link Exchange (RLE) Abuse: is cross linking
between two or more websites for building link popularity, it
doesn't matter the websites are relevant or not, they are cross
linked just to improve their PG. NO more cross linking now,
jaggar update has really treated RLE website badly. Bulk link
renting, link farming, FFA linking and irrelevant linking are
also the type of RLE abuse. Solution: Stop RLE link
building strategy. Build one way linking through partnership
programs, directories relevant category listings and relevant
industry portal registrations.
CSS SPAM: is that CSS, which is created for misleading
search bots and visitors, playing with CSS and deceiving search
engine bots is NO more worth at least with google bot, webmaster
use CSS to invisible text with website visitors, invisible text
or near to invisible text by any mean is SPAM. Solution:
Use CSS for better formatting not to deceive search engine bots.
Blog SPAM: is that blog which is not updated and created
specially to promote website. Solution: Make blogs and
maintain them regularly, try to use your blogs as guideline or
help to your business rather just promotions.
Redirect Domains or Pages: are those domains or pages
which are used to forward visitors somewhere else it could be in
same domain or different domain. Solution: Don't
redirect your domain or pages unless you have restructured or
updated your website. Use 301 a permanent director, if you have
restructured or updated your website.
Pirate Sites or Matter: are copied sites or matter from
somewhere without permission, it could be from same domain as
well then it will be mirror copy that's also SPAM. Solution:
If you can't manage to keep fresh content then there are
free content distribution websites available which provide fresh
content free of cost, use content from there.
Inbound Links (IBL) Repetition: IB links are links
pointing the same domain pages. If one page is linked with too
many times by different positions and with different or multiple
keyword or phrase, it's considered to be SPAM practice.
Solution: One or two multiple links (one could be text
based and another could be image based link) are OK to same
page, don't go beyond the limit.
Outbound Links (OBL) Irrelevancy: is linking with
irrelevant websites or categories, it's wastage of time and
money to be linked with irrelevant websites. Solution:
Find relevant category related to your website and ask for
placements both paid and free directories and portals available
with plenty of categories.
Top Domain PR Weight: is the index or default page
exists in root directory, when you type, www.mydomain.com this page comes to
show its content, google has started considering this page's PR
only, rest of the pages got very less consideration to google
now. Solution: Register your top domain in directories,
portals to get maximum incoming links to your top domain and
keep fresh content at top domain as well.
Keyword Stuffing in Alt Tags: is considered SPAM, this
is a technique in which keyword or phrases are put in atl tags
without considering that they are relevant or not. Solution:
Put relevant keyword or phrase in alt tags if keyword or
phrase doesn't suite then don't try to put it forcefully.
Hidden Text: is invisible text that is kept to feed
search engine rather to show website visitors. In this technique
text color is kept same as back ground color, as a result text
cannot be seen by human visitors. Solution: Don't use
this technique, if you have applied it, remove it as soon as
possible. Instead of keeping your text hidden, make everything
visible to visitor and try to use keyword or phrase in caption,
heading, sub-heading, bold or linked.
About the author:
About The Author
Asif Iqbal is a Researcher, SEO, Trainer, Speaker and
Author, specializes in google optimization and promotion, and
has trained dozens of quality SEOs. He can be reached at asif@asif-iqbal.com, web design services seo services
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