Website Success
comes from Search Engine Positioning
How to Rise to the
Top!
Ever wonder how some websites are shown on Page One of the search
engine results? The websites that do appear on
Page One get
thousands of visitors
while those on deeper pages get the leftovers.
Are you looking for an easy and fast way to boost your web site's
search engine rankings and traffic? When someone searches Google
for a keyword related to your site's products or services, does
your web site appear in the top 10 results, or does your
competition?
Attaining high rankings at the top search engines like Google,
Yahoo!, AOL and MSN can give your business a big boost in traffic
and sales. But, how can you achieve these top search engine
rankings?
Higher Rankings translates into Higher Traffic!
Search Engine Optimization companies (SEOs) can
get search engine rankings to jump to Page One of Google, Yahoo,
MSN and AOL with only minor changes to a
website's layout or text. They also can get their client website's in the
major indexes in just a few days.
Facts About SEO
1) 56.6% of
Internet users abandon their searches after the first two pages.
E-Lect.org uses proven search engine placement techniques to rank more
sites in more top positions than anyone else in the search engine optimization
industry in our price category.
2) Over 85% of
prospective customers use the Internet to find what they are looking for.
Georgia Institute of Technology
If you do nothing else, search engine optimization, search engine placement and
keyword related advertising can make up 80 - 90 percent of your website traffic.
3) A good ranking
on a major Web search engine can make the difference between commercial success
and failure.
Penn State School of Information Sciences & Technology.
How much does it cost?
The cost question is the most variable we seen. The national average is
$995 a month. But we believe this figure is too high and abusive.
The SEO team
at Advent Digital will provide the same services and Page One
Results for only $150 a month, with a one-time setup fee.*
SEO Super Library
How can this be done?
The SEO
staff at Advent Digital use a combination of the following:
1. Keyword Density Building
2. Paid linking back to your website, (minimum of
5000 links back to your website)
3. Building an offsite "minisite" containing the
information about all your website pages
4. Setting up an RSS feed from the "minisite" to all
the major search engines
5. Adding new and related content to your website
and "minisite" weekly, while notifying the search engines each time
content is added or changed
This all may sound technical to you, however we have the knowledge and
experience to make your
website appear in
the search results on Page One.
The Answer... employ Advent Digital to perform SEO work
on Your Website to Easily Boost Your Link Popularity and
Search Engine Rankings!
We serve the
United States and Canada.
Very Truly Yours,
Greg Schipper
Advent Digital
San Antonio, TX
Phone 210-493-6193
Website:
www.AdventDigital.net
We accept Visa and Master Card
online.
 |
How Important are the Top Search
Engines?
We have a chart below
that represents the searches done in the United States in 2004. It
shows our main focus should be on just 4 search engines; Google,
Yahoo, MSN and AOL.
The top 5
are 94% of the Internet's searches!
We have many success
reports, and here are just a few:
Why Not
Begin Your Success Today?
Achieve top search engine positioning in 5 to 6 months. At just $150 per
month, there is no reason to delay.
NEW:
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We will show you something NO other SEO companies will show you. What is that, you ask?
We are going to show you actual rankings for customers, not in just 1 search engine, but in all 4. All are on Page 1, just as we promised. Look below to actually see current raking for some of our SEO clients in Google, Yahoo, MSN and AOL.
Some Top SEO Positions:
For Google
Page 1, Position #3 for Metal Buildings Texas here
Page 1, Position #3 for Texas Fishing Authority here
Page 1, Position #1 for Advent Digital in national field of 14 million here
Page 1, Position #1 for Texas hill country lodge here IMPROVED
Page 1, Position #3 for Texas James Hardie Siding here
Page 1, Position #1 for affordable homes San Antonio here IMPROVED
Page 1, Position #1 for called house of prayer here
Page 1, Position #1 for siding San Antonio here IMPROVED
For Yahoo
Page 1, Position #2 for Metal Buildings, prefab buildings Texas here IMPROVED
Page 1, Position #1 for Texas Fishing Authority here IMPROVED
Page 1, Position #5 for Advent Digital in national field of 48 million here
Page 1, Position #5 for Texas hill country lodge here IMPROVED
Page 1, Position #2 for Texas James Hardie Siding here IMPROVED
Page 1, Position #4 for affordable homes San Antonio here
Page 1, Position #1 for called house of prayer here
Page 1, Position #3 for siding San Antonio here IMPROVED
For MSN
Page 1, Position #1 for Life Insurance Texas here IMPROVED
Page 1, Position #2 for Metal Buildings Texas here
Page 1, Position #1 for Texas Fishing Authority here
Page 1, Position #1 for Advent Digital in national field here IMPROVED
Page 1, Position #1 for Texas hill country lodge here
Page 1, Position #1 for affordable homes San Antonio here
Page 1, Position #1 for Texas James Hardie Siding here
For AOL
Page 1, Position #3 for Metal Buildings Texas here IMPROVED
Page 1, Position #4 for Texas Fishing Authority here
Page 1, Position #1 for Advent Digital in national field here
Page 1, Position #1 for Texas hill country lodge here IMPROVED
Page 1, Position #3 for Texas James Hardie Siding here
Page 1, Position #1 for affordable homes San Antonio here
Page 1, Position #1 for called house of prayer here
Page 1, Position #1 for siding San Antonio here
|
SEO Search Engine Optimization
Article
Keyword Research Strategies
|
Target the wrong keywords and your just another website on the Internet.
Target the right keyword phrases and salivate in your search engine victory. | Keyword Research is by far the most important aspect in any Search Engine Optimization initiative. This article shall discuss the important aspects of the keyword research process.
Keyword Phrase Research is a process of selecting the most “optimum performance” keyword phrases that can help visitors find your site. You may have spent days and months on fine-tuning your web pages for a better ranking with the major search engines, yet it will all amount to a big waste if the right keyword phrases are not targeted. It’s like not being able to reach your destination even after running your best race because you started out on the wrong road.
Even if you achieve high search engine rankings, you may not get relevant traffic if you select the wrong keywords. Therefore, the foremost step in any SEO campaign is identifying your target audience and researching what keyword phrases they might be searching in the search engines to locate a site like yours.
For any marketing strategy to succeed, it is critical to know your audience and the means to reach them. A certain focus is required which could be location specific, region specific or country specific; it could be business, trade, service, product specific, since we are talking specific audience. For instance, a dentist practicing in a particular town would most likely target people living in the same region, instead of targeting the entire country. Just as a patient searching for a dentist would search for one in his own area. Focus on region would help her get targeted visitors, not just wasted traffic.
Facts, Not Gut Feel
A common pitfall is to start the website optimization exercise with a set of “gut-feel” keyword phrases. Site owners often come up with ‘common sense looking’ key phrases, which though look obvious, may not match with the ones your buyers are using as their search term. Very often, being from within the trade narrows the vision and you tend to assume that trade-specific terms are easily understood and popularly used. Not so. You need to think out of the box.
Doing Keyword Research invariably means departing from one’s gut-feel and going by the facts. ‘Facts are sacred’ in website optimization as they provide the exact data of what people are actually searching for, thus saving you from starting on a wild goose chase. As mentioned earlier, targeting the wrong key phrases might get you a good ranking for keywords that have few or no search requests or just get you irrelevant junk traffic. So, how does one get the facts and the data regarding a particular search term? There are several online keyword research tools like Wordtracker and Overture, which offer data pertaining to your search term. Relying on search tools to analyze keyword phrase data helps you to get a grip on your target audience.
Keyword Research Process
Keyword Research process involves the following important steps. These steps can be described as:
 |
Discovering Keywords |
| |
Analyzing Keywords |
| |
Selecting Keywords |
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Deploying Keywords |
The Discovering phase should focus on identifying as many keywords as possible that are related to your website and target audience.
The Analysis phase involves adding information about existing competition; PageRank based limitations and potential for ranking.
The Selection process involves objective measurement based shortlisting of keywords keeping the site focus and target audience within the limitations analyzed.
The Deploying phase is about making optimum use of your selected keywords on your website copy , HTML code and tags.
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